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I Won't Fall Out of Love

Don't believe the things you tell yourself so late at night. You are your own worst enemy, you'll never win the fight.
Just hold onto me, I'll hold onto you.

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The funny thing is, when we’re talking/study queer identity, global identity and the evolution of rights, most countries around the world really resent how Westernized the gay rights campaigns are, and how “being in the closet” is a very Northern idea, along with gay marriage and equality.

This campaign takes a POV that isn’t universal but it challenges accepted “norms” - but because it’s using Western norms, it’s also problematic in it’s presentation.